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The Knowledge Corner

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Our blog serves up digital insights, marketing trends and educational stories designed to fuel your next big move.
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Google Ads Articles | Page 3

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Starbright illustration of Google Ads Adam on a tablet screen, part of the #MyBusinessLoveStory

Apr 4, 2019

Google Ads: Why a Date with Google Ads Adam is Exactly What Your Business Needs

Google Ads Adam is the second of our rollout of eligible business partners for your company. The first was SEO Sophia who is the perfect match for anyone looking to get on top of the Google Ranks. Google Ads Adam is also all about being on top, but goes about it differently and gets there […]

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Aug 15, 2018

This is What Makes Google Ads Valuable for your Small Business

If anyone has ever told you that Google Ads is best used for bigger businesses and organizations, you’ve heard wrong. The accurate and effective use of Google Ads for small businesses can certainly generate more traffic to your site while sticking to a budget. In order to optimise your Google Ads campaigns, remember to get […]

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Jun 27, 2018

What Is CPC?

What is CPC or Cost-per-click? – a question that many businesses, marketers and digital advertising enthusiasts may ask. It’s a term that is often used in the world of online marketing and advertising, but what does it really mean? In this article, we will delve into the concept of CPC, its importance in digital marketing, […]

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Nov 17, 2017

How Google Ads Can Boost Your Holiday Business

‘Tis the season to be shopping. With bonuses being paid out and the general festive cheer creeping into the day-to-day grind consumers are ready to spend their hard-earned cash on gifts and other indulgences. But this is nothing new for savvy business owners who often capitalise on the season by placing ads in traditional advertising […]

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Oct 3, 2017

What is a Google Premier Partner?

Google Partners is a Google program for digital marketing agencies and other professional online consultants who manage Google ads accounts. A Google Premier Partner, on the other hand, is a step higher. In this article, we will explore what it takes to become a Premier Partner and why it benefits businesses. What Is A Google […]

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